United Colors of Benetton - HOT COLD - Oliviero Toscani...

Vintage Benetton counter advertising sign "Hot & Cold" (1997), 45x33 cm. Rare advertising cardboard counter display original from 1997, produced for the launch of the famous perfumes "Hot" and "Cold" by United Colors of Benetton. The sign perfectly captures the revolutionary and inclusive communicative aesthetic that made the Benetton brand iconic in the 1990s, under artistic direction of Oliviero Toscani (signed at the bottom left). In good condition with normal signs of aging. For all details refer to the photos. It will be professionally packaged and shipped with tracking code.

Estimation:€150

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